Educating the public and democratising access to opportunities in PR

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Women dominate the PR industry. In the last 20 years, the field has shifted to a female majority, as opposed to the 1973 research which revealed the profession to be male-dominated. The Public Relations space is changing everyday and women still lack sufficient representation. The Nigeria Institute of Public Relations (NIPR) has produced 13 Presidents in its 58 years of existence – and all of them have been men. Yet in practice, women make up over 63% public relations specialists. In a recent survey by Women in PR, 89% of the respondents were of the view that women should have intensified boardroom presence in the public relations industry.

Our Target Audience

Our target audience is multi-pronged to ensure that we effectively reach all aspiring and practicing PR female professionals of Nigerian descent across the world.

The Inspire Group

this group specifically consists of undergraduates and young professionals with less than five (5) years experience.

The Empower Group

The Empowered Membership category is for female professionals with five (5)-fifteen (15) years experience – essentially professionals in mid-management.

The Sage Support Group

These are our de-facto patrons and advisors. Women who have scaled the hurdles and broke through the ranks to become part of the coveted 25% women who make up management teams across the world, particularly as public relations professionals.

SDG Alignment

The initiatives and programs of the Nigerian Women in PR Community are designed to aid the achievement of Sustainable Development Goals 4: to ensure inclusive and equitable quality education and promote lifelong learning opportunities for all; and 8: to promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all. 

We are constantly on the lookout for impact-driven organisations and foundations that work to promote the attainment of these sustainable development goals.

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